Webhook: The way third-party tools inform Morf of a data change.

Event: A processed webhook sent from a third-party tool that triggers workflows in Morf.

Payload: The specific data sent from one application to another. Payloads are unique by event.

Trigger: Conditions under which a workflow starts executing. This is driven by a specific event from a source application, e.g. Appointment event from Healthie.

Node: An individual step in a workflow that processes data, applies logic, or interacts with third-party tools.

Workflow execution: Instance of a workflow getting triggered and all the steps that occurred.

Source: A third-party tool that sends webhooks to Morf, e.g. Feathery, Healthie, Acuity.

Destination: A third-party tool that Morf sends data or events to, e.g Hubspot, Slack, Google.

Common Expression Language (CEL): The scripting language used in Morf workflows for defining conditions, transformations, and filters. See complete documentation here

Property: An attribute on a Morf profile, either standard (predefined by Morf) or custom (defined by your organization), e.g. first_name, provider_id.

Profile: A unique user in Morf with third-party identifiers and properties.

  • Lead: A type of Morf profile; a user that has entered the system, but doesn’t exist in your EHR, e.g. abandoned a sign up flow before scheduling an appointment. Leads with the same email and/or phone number may be merged based on org settings.

  • Patient: A type of Morf profile; a user that exists in your EHR. Patients with the same email and/or phone number may be merged based on org settings.

Two profiles of different types will not be merged into one another. A lead can be converted to a patient using an action in a workflow. Read more on Morf profiles here.