Events
- Active Campaign
- Acuity
- Axle Health
- Butterfly Labs
- Calendly
- Customer.io
- Elation
- Feathery
- Formsort
- Healthie
- Hubspot
- IntakeQ
- Junction
- Morf
- Segment
Actions
- Active Campaign
- Customer.io
- Facebook
- Freshdesk
- Google
- Healthie
- Hubspot
- IntakeQ
- Intercom
- Mixpanel
- Morf
- Nextdoor
- Open Phone
- Segment
- Slack
- Spruce
- Stedi
- Stripe
- Tiktok
- Twilio
Send Conversion Event
Documentation for the Send Conversion Event action for Google
{
"$result_object_key": {
"job_id": "1335925420095247666",
"results": [
{
"conversion_action": "customers/123456789/conversionActions/987654321",
"conversion_date_time": "2025-01-17T10:57:05Z",
"gbraid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"gclid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"user_identifiers": [
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
],
"wbraid": "CP7ToZIG_7oCFQsHiAkdzZoKWg"
}
]
}
}
{
"$result_object_key": {
"job_id": "Job ID",
"results": {
"conversion_action": "Conversion Action",
"conversion_date_time": "Conversion DateTime",
"gbraid": "Google Braid",
"gclid": "Google Click ID",
"user_identifiers": {
"hashed_email": "Hashed Email",
"hashed_phone_number": "Hashed Phone Number",
"mobile_id": "Mobile ID",
"source": "User Identifier Source",
"third_party_user_id": "Third Party User ID"
},
"wbraid": "Web Braid"
}
}
}
Parameters
This field maps to the destination API conversionAction
field.
This field maps to the destination API conversionDateTime
field.
ID
PII
This field maps to the destination API gclid
field.
ID
This field maps to the destination API gbraid
field.
ID
This field maps to the destination API wbraid
field.
This field maps to the destination API consent.adUserData
field.
This field maps to the destination API consent.adPersonalization
field.
This field maps to the destination API conversionValue
field.
This field maps to the destination API orderId
field.
This field maps to the destination API currencyCode
field.
This field maps to the destination API conversionEnvironment
field.
This field maps to the destination API userIdentifiers.userIdentifierSource
field.
PII
This field maps to the destination API userIdentifiers.hashedEmail
field.
PII
This field maps to the destination API userIdentifiers.hashedPhoneNumber
field.
ID
This field maps to the destination API userIdentifiers.thirdPartyUserId
field.
This field maps to the destination API debugEnabled
field.
{
"$result_object_key": {
"job_id": "1335925420095247666",
"results": [
{
"conversion_action": "customers/123456789/conversionActions/987654321",
"conversion_date_time": "2025-01-17T10:57:05Z",
"gbraid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"gclid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"user_identifiers": [
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
],
"wbraid": "CP7ToZIG_7oCFQsHiAkdzZoKWg"
}
]
}
}
{
"$result_object_key": {
"job_id": "Job ID",
"results": {
"conversion_action": "Conversion Action",
"conversion_date_time": "Conversion DateTime",
"gbraid": "Google Braid",
"gclid": "Google Click ID",
"user_identifiers": {
"hashed_email": "Hashed Email",
"hashed_phone_number": "Hashed Phone Number",
"mobile_id": "Mobile ID",
"source": "User Identifier Source",
"third_party_user_id": "Third Party User ID"
},
"wbraid": "Web Braid"
}
}
}
Result Object Field Details
You can use the result of the action’s data as inputs to downstream workflow actions.
Each fetch action requires a result object key to be specified which will nest the action’s result data inside the downstream data context in the Workflow.
Here we demonstrate how to refer to this data using the prefix $result_object_key
.
Job ID
$result_object_key.job_id
"1335925420095247666"
Conversion Event Results
$result_object_key.results
[
{
"conversion_action": "customers/123456789/conversionActions/987654321",
"conversion_date_time": "2025-01-17T10:57:05Z",
"gbraid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"gclid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"user_identifiers": [
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
],
"wbraid": "CP7ToZIG_7oCFQsHiAkdzZoKWg"
}
]
Mapped array of: Google Click ID
$result_object_key.results.map(x, x.gclid)
[
"EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE"
]
Mapped array of: Google Braid
$result_object_key.results.map(x, x.gbraid)
[
"EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE"
]
Mapped array of: Web Braid
$result_object_key.results.map(x, x.wbraid)
[
"CP7ToZIG_7oCFQsHiAkdzZoKWg"
]
Mapped array of: User Identifiers
$result_object_key.results.map(x, x.user_identifiers)
[
[
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
]
]
Mapped array of: User Identifiers
$result_object_key.results.map(x, x.user_identifiers)
[
[
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
]
]
Mapped array of: User Identifiers
$result_object_key.results.map(x, x.user_identifiers)
[
[
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
]
]
Mapped array of: User Identifiers
$result_object_key.results.map(x, x.user_identifiers)
[
[
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
]
]
Mapped array of: User Identifiers
$result_object_key.results.map(x, x.user_identifiers)
[
[
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
]
]
Mapped array of: User Identifiers
$result_object_key.results.map(x, x.user_identifiers)
[
[
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
]
]
Mapped array of: Conversion Action
$result_object_key.results.map(x, x.conversion_action)
[
"customers/123456789/conversionActions/987654321"
]
Mapped array of: Conversion DateTime
$result_object_key.results.map(x, x.conversion_date_time)
[
"2025-01-17T10:57:05Z"
]
{
"$result_object_key": {
"job_id": "1335925420095247666",
"results": [
{
"conversion_action": "customers/123456789/conversionActions/987654321",
"conversion_date_time": "2025-01-17T10:57:05Z",
"gbraid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"gclid": "EAIaIQobChMI4_3o8Yze9QIVjLfICh2QaQjKEAAYASAAEgLvIPD_BwE",
"user_identifiers": [
{
"hashed_email": "6b583232e99af45c3b436798f32800a4dd6f3524624ba6507ed8269b53ce82a3",
"hashed_phone_number": "b49f9168e8a886ffd61a090b51a26e117717f5f6fa804af49ea67043a2bfa4f0",
"mobile_id": "1234567890",
"source": "THIRD_PARTY",
"third_party_user_id": "1234567890"
}
],
"wbraid": "CP7ToZIG_7oCFQsHiAkdzZoKWg"
}
]
}
}
{
"$result_object_key": {
"job_id": "Job ID",
"results": {
"conversion_action": "Conversion Action",
"conversion_date_time": "Conversion DateTime",
"gbraid": "Google Braid",
"gclid": "Google Click ID",
"user_identifiers": {
"hashed_email": "Hashed Email",
"hashed_phone_number": "Hashed Phone Number",
"mobile_id": "Mobile ID",
"source": "User Identifier Source",
"third_party_user_id": "Third Party User ID"
},
"wbraid": "Web Braid"
}
}
}